# Core E: Outreach and Recruitment Core

> **NIH NIH P30** · NORTHWESTERN UNIVERSITY · 2020 · $286,251

## Abstract

PROJECT SUMMARY – OUTREACH AND RECRUITMENT CORE
The structure of the Northwestern ADC is designed to maximize the impact of the Outreach and Recruitment
(OR) Core. The OR Core is configured to synergistically work with the other cores of the Northwestern ADC in
ways that serve the national mandates of diversity recruitment, outreach, and retention at the same time that it
promotes the central theme of the ADC on the heterogeneity of aging and dementia. Over the next 5 years,
this mission will be pursued through the following three Specific Aims: 1) Optimize the recruitment of subjects
into the Clinical Core and their retention through novel non-pharmacological interventions; 2) Provide outreach
and educational programs for the recruitment of underrepresented groups to the Northwestern ADC; and 3)
Initiate and coordinate public education programs in conjunction with city, state and national entities. The OR
Core will pursue this mission through the establishment of collaborative local community partnerships,
recognition and support for the psychosocial needs of Clinical Core patients and families, and the design and
evaluation of innovative programs that support patients’ and families’ strength and resilience. This work will be
accomplished through the following mechanisms: 1) The development of outreach, engagement and
recruitment programs directed to underrepresented groups utilizing community engaged research philosophy;
2) Close collaboration with the Clinical Core to recruit subjects that fit research priorities via monthly
operational meetings; 2) Targeted recruitment of cognitively healthy volunteers as control subjects and for
clinical trials using a community engaged research approach; 3) Focused retention of Clinical Core subjects
through evidence-based quality of life enrichment and non-pharmacological interventions; 4) Introduction of
technology to increase access of non-pharmacological and life enrichment interventions to research
participants outside of the local geographic area; 5) Retention of later stage patients and families no longer
able to come into the ADC by providing ‘phone call only’ follow-up; 6) Contribution of leadership in city and
state initiatives that promote NAPA priorities such as the Dementia Capable State and Alzheimer’s Disease
State Plan; and 7) Collaborations that promote educational programs for families and the general community
with a special emphasis on healthy brain aging and young-onset, non-amnestic dementias such as primary
progressive aphasia (PPA) and behavioral variant frontotemporal dementia (bvFTD). During the next 5-year
cycle, the OR Core will continue activities that have proven their value for outreach, recruitment, retention and
life-enrichment while also introducing innovative modifications addressing national and local priorities.

## Key facts

- **NIH application ID:** 9973053
- **Project number:** 5P30AG013854-25
- **Recipient organization:** NORTHWESTERN UNIVERSITY
- **Principal Investigator:** Darby Morhardt
- **Activity code:** P30 (R01, R21, SBIR, etc.)
- **Funding institute:** NIH
- **Fiscal year:** 2020
- **Award amount:** $286,251
- **Award type:** 5
- **Project period:** — → 2022-06-30

## Primary source

NIH RePORTER: https://reporter.nih.gov/project-details/9973053

## Citation

> US National Institutes of Health, RePORTER application 9973053, Core E: Outreach and Recruitment Core (5P30AG013854-25). Retrieved via AI Analytics 2026-05-22 from https://api.ai-analytics.org/grant/nih/9973053. Licensed CC0.

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