AIR BAGS FAILED TO DEPLOY. I WAS INVOLVED IN AN ACCIDENT THAT CAUSED SUBSTANTIAL FRONT END DAMAGE. I WAS TRAVELING WESTBOUND IN THE FLOW OF TRAFFIC ON HIGHWAY 84 AT APPROXIMATELY 30 MPH. THE VEHICLE IN FRONT OF ME SLAMMED ON BRAKES AND CAME TO A SUDDEN STOP. I APPLIED MY BRAKES BUT WAS UNABLE TO AVOID IMPACTING THE REAR OF THE VEHICLE. UPON IMPACT THE ENTIRE FRONT END OF MY CAR WAS CRUMPLED. BOTH FRONT QUARTER PANELS, FRONT BUMPER, GRILL ASSEMBLY, AND HOOD WERE DESTROYED. THE WINDSHIELD ALSO CRACKED. WITH THE EXTENT OF THE FRONT END DAMAGE, THE AIR BAGS SHOULD HAVE DEPLOYED.