The contact owned a 2011 Kia Soul. The contact stated that while driving at 63 MPH, an object hit the vehicle's front, driver-side tire which caused the contact to lose control of the vehicle. Due to the failure, the contact crashed into a highway sand barrel as the vehicle flipped forward and rolled over onto the driver's side. The air bags did not deploy upon impact. The contact exited the vehicle through the front passenger door with the assistance of a fellow motorist. The contact was taken by ambulance to the emergency room and was treated for head trauma, pain to both shoulders, neck, and back; as well as, scratches to the left elbow and right hand. A police report was filed. A couple of sand barrels were damaged which left sand scattered across the highway. The vehicle was towed from the scene to an independent tow yard where it was deemed a total loss. The dealer nor the manufacturer had yet to be notified of the failure. The failure mileage was unknown.