VEHICLE WAS PARKED INSIDE OF UNIVERSITY PARKING LOT, CONSUMER WENT TO START VEHICLE AND NOTICED SMOKE COMING FROM IGNITION SWITCH. FIRE DEPARTMENT WAS CALLED, FIREMAN DISCONNECTED THE BATTERY. DEALERSHIP WAS AWARE OF PROBLEM. *AK CONSUMER STATES THE IGNITION SWITCH BURNT OUT, DEALER WILL NOT HELP WITH REPAIR. *SLC