TL* THE CONTACT OWNS A 2004 BMW 525I. THE CONTACT STATED THAT A BURNING ODOR WAS EMITTED FROM THE DRIVER'S SIDE HEATED SEAT WHILE THE HEATED SEAT FUNCTION WAS ACTIVATED. THE SEAT SUSTAINED DAMAGE FROM THE SEAT OVERHEATING. THE VEHICLE WAS TAKEN TO A DEALER WHERE THE TECHNICIAN ADVISED THAT THE FRONT DRIVER'S SIDE SEAT WOULD NEED TO BE REPLACED. THE VEHICLE WAS NOT REPAIRED. THE MANUFACTURER WAS MADE AWARE OF THE PROBLEM. THE APPROXIMATE FAILURE MILEAGE WAS 86,779.