I STARTED MY CAR TURNED ON BOTH HEATED SEATS AND BEGIN SEEING SMOKE AND SMELLED DISTINCT BURNING.... I PULLED OUT OF MY GARAGE AND IMMEDIATELY PULLED TO THE CURVE. MY LEFT SIDE DRIVERS SEAT WAS SMOKING AND I REALIZED MY PANTS HAD A HOLE BURNED IN THEM ALONG WITH A HOLE IN MY SEAT. I HAVE CONTACTED BMW BUT TO DATE NO RESPONSE BACK FROM THEM. THIS IS A DANGEROUS FLAW IN THE BMW AND NEEDS FURTHER ACTION TAKEN. I COULD HAVE BEEN BURNED OR THIS COULD HAVE CAUSED ME TO HAVE A SERIOUS ACCIDENT. FURTHER MY VERY LOW MILEAGE CAR COULD HAVE BEEN CONSUMED IN FLAMES. *TR