TL* THE CONTACT OWNS A 2004 BMW X3. WHILE DRIVING 45 MPH, THE CONTACT NOTICED THAT THE HEATED SEATS BECAME HOTTER THAN NORMAL. THE CONTACT PULLED OVER, EXITED THE VEHICLE, AND NOTICED THAT THE HEATED SEAT COILS BURNED HOLES THROUGH THE LEATHER SEATS AND THE SEAT COVERS. THE VEHICLE WAS NOT TAKEN TO A DEALER. THE MANUFACTURER WAS NOT MADE AWARE OF THE FAILURE. THE FAILURE MILEAGE WAS 109,000.