TL* THE CONTACT OWNED A 2000 FORD EXCURSION. WHILE DRIVING, THE CONTACT NOTICED SMOKE COMING FROM THE FRONT DRIVER'S SIDE FLOORBOARD. THE DRIVER WAS NOT AWARE OF ANY WARNING INDICATORS ILLUMINATED. THE CONTACT COASTED THE VEHICLE OVER TO THE SIDE OF THE ROAD WHERE IT CAUGHT FIRE AND BURST INTO FLAMES. THE FIRE DEPARTMENT EXTINGUISHED THE FIRE. THE VEHICLE WAS NOT DRIVEABLE AND WAS TOWED TO THE DRIVER'S RESIDENCE. THE DEALER AND MANUFACTURER WERE NOT MADE AWARE OF THE FAILURE. THE DRIVER BELIEVED THE FAILURE WAS RELATED TO NHTSA CAMPAIGN NUMBER: 09V399000 (VEHICLE SPEED CONTROL); HOWEVER, SHE NEVER RECEIVED A NOTIFICATION. THE FAILURE MILEAGE WAS UNKNOWN.