This incident happened on July 20, 2023. I was driving to my house when I notice that there was smoke coming out of the glove compartment of my 2017 Expedition EL. I immediately stopped at the median and opened the hood to make sure there was no fire. After that, I walked to the passenger door and when I open the door I noticed a lot more smoke coming from under the glove compartment. I open the glove compartment and notice that there was fire coming from the blower motor and on the wires around it. At this very moment, I find this issue a friend of mine happened to drive by and stopped to ask me if I needed help. He saw what was happening and provided me with 2 bottles of water. We removed the glove compartment and try to put some water toward the fire but it was too late. The fire had spread throughout the dash and subsequently, the entire vehicle was lost. I didn't have time to remove any personal items from the vehicle since the fire spread really fast and also was making a wising sound, believe to be the airbags when they deployed. Even though we have insurance I don't think it is fair for the manufacturer to clean their hand on issues like this, we lost a vehicle and they should find a way to replace it.