The contact owns a 2015 BMW 328I. The contact stated while driving at approximately 70 MPH, the vehicle shuddered and made an abnormal sound that worsened over time. The contact pulled over to inspect the vehicle and discovered smoke coming from the engine compartment; moments later the engine compartment engulfed in flames. The contact was notified that the VIN was included in the NHTSA Campaign Number: 24V608000 (Engine and Engine Cooling; Electrical System). The vehicle was occupied however, no injuries were sustained and the contact's friend was able to exit the vehicle safely. The fire department came and extinguished the fire however, no report was filed. The police department was also present however, a police report was not filed. The vehicle was not totaled however, the vehicle was not drivable and was towed to an auto repair shop to get a diagnosis. The contact received a diagnosis stating that the motherboard, navigation screen, along with other unknown components needed to be replaced. The check engine warning light was illuminated and several other unstated warning lights. The vehicle was not repaired. The manufacturer was notified of the failure. The failure mileage was approximately 68,000.