AS I WAS DRIVING MY 2004 BMW X3 DURING COLD WEATHER, I SMELLED SOMETHING BURNING. I PULLED MY CAR OVER, TURNED OFF THE HEAT AND CHECKED UNDER THE HOOD. THE SMELL HAD DISSIPATED AND I COULD SEE NO SMOKE OR ANY EVIDENCE OF FIRE. I RESTARTED THE CAR WITH THE HEATER TURNED OFF, AND SHORTLY AFTER, FELT A STRONG BURNING SENSATION ON MY HIP AND REALIZED THAT MY COAT WAS ON FIRE. I STOPPED THE CAR AND JUMPED OUT AND USED A LARGE BOOK TO SMOTHER THE FIRE ON THE DRIVER'S SEAT. FIELD'S BMW IN NORTHBROOK, IL TOOK THE CAR BACK THAT SAME DAY, AND THE NEXT DAY CONFIRMED A SEAT HEATER FIRE. I WENT TO MY DOCTOR TO CONFIRM THE BURN ON MY LEG. AS OF TODAY, FEB. 1, I HAVE NOT RECEIVED ANY OFFER, SETTLEMENT, OR SATISFACTION FROM BMW. I CALLED BMW NORTH AMERICA MYSELF, AND RECEIVED A RETURN CALL FROM JAY HANSEN, WHO SEEMED RESPONSIVE, BUT I HAVE NOT HEARD FROM HIM SINCE. AMAZINGLY, SINCE THE DAY AFTER THE FIRE, WHEN THEY CALLED TO CONFIRM THE CAUSE OF THE FIRE WAS THE SEAT HEATER, I HAVE NOT HEARD FROM THE DEALERSHIP. *JB